دانلود کتاب Creative Business: Achieving Your Goals Through Creative Thinking and Action

Name: Creative Business: Achieving Your Goals Through Creative Thinking and Action
Availability: InStock
Author: Tim Bills
ISBN: 9780333997352, 9780230001084

by Tim Bills

عنوان فارسی: کسب و کار خلاق: دستیابی به اهداف خود از طریق تفکر خلاق و اقدام
ناشر: Palgrave Macmillan UK
سال: 2003
ویرایش: 1
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): VIII, 152-
شابک: 9780333997352, 9780230001084
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 0.54 مگابایت

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جزییات کتاب

While many people in business have strong analytic skills, creativity has been undervalued in many organisations. The authors draw attention to creative thinking and action and how this can be used to solve business problems and improve performance. They show how some companies have achieved success as a result of creativity and provide a step by step guide for companies and individuals to become more creative. The book also contains numerous scenarios that encourage the reader to solve problems imaginatively and to apply these creative thoughts to their own business problems.

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