کتاب های Philip J. Kitchen
The Rhetoric and Reality of Marketing: An International Managerial Approach
Philip J. Kitchen, 2003
The Rhetoric and Reality of Marketing: An International Managerial Approach
Philip J. Kitchen (eds.), 2003
Raising the Corporate Umbrella: Corporate Communications in the Twenty-First Century
Philip J. Kitchen, Don Schultz, 2001
Integrated Marketing Communication: A Primer
Philip Kitchen, Patrick De Pelsmacker, 2004
Communications Engineering Desk Reference
Erik Dahlman, Stefan Parkvall, Johan Skold, Per Beming, Alan C. Bovik, Bruce A. Fette, Keith Jack, Farid Dowla, Casimer DeCusatis, Ed da Silva, Luis M. Correia, Philip A Chou, Mihaela van der Schaar, Ronald Kitchen I Eng, Daniel M. Dobkin, Dan Bensky, Juanita Ellis, Charles Pursell, Joy Rahman, Leonidas Guibas, 2009
Marketing Metaphors and Metamorphosis
Philip J. Kitchen, 2008
Integrated Brand Marketing and Measuring Returns
Philip J. Kitchen, 2010
Integrated Brand Marketing and Measuring Returns
Philip J. Kitchen, 2010
Integrated brand marketing and measuring returns
Philip J Kitchen, 2010
Integrated Brand Marketing and Measuring Returns
Philip J. Kitchen (eds.), 2010
Raising the Corporate Umbrella: Corporate communications in the 21st century
Philip J. Kitchen, 2001
Integrated Communications in the Postmodern Era
Philip J. Kitchen, Ebru Uzunoglu, 2014
A Reader in Marketing Communications
Philip J. Kitchen, Patrick de Pelsmacker, Lynne Eagle, Don E. Schultz, 2005
Integrated Marketing Communications: A Global Brand-Driven Approach
Philip J. Kitchen, Marwa E. Tourky, 2022
