انتشارات Business Books
Big Deal: Mergers and Acquisitions in the Digital Age
Bruce Wasserstein, 2001
Catalog copy that sizzles: all the hints, tips, and tricks of the trade youʼll ever need to write copy that sells
Herschell Gordon Lewis, 1999
Corporations, Stakeholders, and Sustainable Development
Robert Boutilier, 2009
Achieving Strategic Excellence: An Assessment of Human Resource Organizations
Edward E. Lawler, John W. Boudreau, Susan Albers Mohrman, 2006
Simple Habits for Complex Times: Powerful Practices for Leaders
Jennifer Garvey Berger, Keith Johnston, 2015
Reward Management: A Handbook of Remuneration Strategy and Practice, Fifth Edition
Michael Armstrong, Helen Murlis, 2005
Rich Dad's Prophecy: Why the Biggest Stock Market Crash in History Is Still Coming... and How You Can Prepare Yourself and Profit from It!
Robert T. Kiyosaki, Sharon L. Lechter, 2002
Big Ideas: Putting the Zest Into Creativity and Innovation at Work
Jonne Ceserani, 2003
Assessment Methods in Recruitment, Selection and Performance: A Manager's Guide
Robert Edenborough, 2005
2,239 tested secrets for direct marketing success
Denny Hatch, Denison Hatch, Donald R. Jackson, 1998
Managing Business Risk: A Practical Guide to Protecting Your Business
Jonathan Reuvid, 2005
Dirty Rotten Strategies: How We Trick Ourselves and Others into Solving the Wrong Problems Precisely
Ian I. Mitroff, Abraham Silvers, 2009
Dirty Rotten Strategies: How We Trick Ourselves and Others into Solving the Wrong Problems Precisely
Ian I. Mitroff, Abraham Silvers, 2009
Essentials of advertising strategy
Don E. Schultz, Stanley I. Tannenbaum, Anne Allison, 1996
Radio and television commercial
Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum, Frank R. Brady, 1996
Inside man : the discipline of modeling human ways of being
Moldoveanu, 2011
Flourishing : a frank conversation about sustainability
Ehrenfeld, John, 2013
Advertising Media Sourcebook, 4th edition
Peter B. Turk, 1996
The Handbook of Negotiation and Culture
Michele Gelfand, 2004
Stakeholder Politics: Social Capital, Sustainable Development, and The Corporation
Robert Boutilier, 2009
Copy chasers on creating business-to-business ads
Ed Lawler, 1994
