دانلود کتاب Guide to Business Planning

Name: Guide to Business Planning
Availability: InStock
Author: Graham Friend
ISBN: 9781861974747, 1861974744

by Graham Friend, Stefan Zehle, Graham Friend, Stefan Zehle

عنوان فارسی: راهنمایی برای برنامه ریزی کسب و کار
ناشر: The economist in association with Profile Books
سال: 2004
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 288-288
شابک: 9781861974747, 1861974744
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 6.00 مگابایت

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To get any new business idea off the ground you must have a plan--and if you need to raise funds to finance the business or get the approval of senior management, it must be a convincing plan. This guide covers every aspect of preparing a business plan including how to analyze the market, how to model the business and financial statements, and analysis of risk and the assessment of both the upside and potential downside, and the all-important executive summary--often the only part of a business plan that is read. Finally, «Guide to Business Planningshows how to use a business plan to help put your ideas into practice and how to monitor and measure the performance of the business. This newest title in The Economist series is critical for businesspeople who have an idea and need a plan.

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