دانلود کتاب Perspectives on Business and Management

With a more holistic view of the interrelationships between
individuals, markets and the larger economy, leaders can make
more informed decisions. Understanding past trends in light of
today's particular challenges, a wider knowledge of economics
also allows business leaders to create more persuasive
arguments when attempting to affect positive change within an
organization.
Since the turn of the century, emerging markets have
dramatically increased their role on the world stage, the digital
revolution has strengthened, social networks have become a
decisive force also in business and the voice of the people has
reinvented markets and overturned governments, a sharing
economy has been born, scientific advances have changed our
lives and so on.
All these issues and processes pose a huge challenge for
leaders, and some are tackled in this book.