دانلود کتاب Managing Public Trust

Name: Managing Public Trust
Availability: InStock
Author: Barbara Kożuch
ISBN: 9783319704845,9783319704852

by Barbara Kożuch, Sławomir J. Magala, Joanna Paliszkiewicz

عنوان فارسی: مدیریت اعتماد عمومی
ناشر: Springer International Publishing;Palgrave Macmill
سال: 2018
ویرایش: 1st ed.
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): XV, 295-29
شابک: 9783319704845,9783319704852
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 4.07 مگابایت

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جزییات کتاب

This book brings together the theory and practice of managing public trust. It examines the current state of public trust, including a comprehensive global overview of both the research and practical applications of managing public trust by presenting research from seven countries (Brazil, Finland, Poland, Hungary, Portugal, Taiwan, Turkey) from three continents. The book is divided into five parts, covering the meaning of trust, types, dimension and the role of trust in management; the organizational challenges in relation to public trust; the impact of social media on the development of public trust; the dynamics of public trust in business; and public trust in different cultural contexts.