دانلود کتاب In the News: The Practice of Media Relations in Canada

Name: In the News: The Practice of Media Relations in Canada
Availability: InStock
Author: William Wray Carney
ISBN: 1772124117,9781772124118

by William Wray Carney

عنوان فارسی: در اخبار: عمل روابط رسانه ای در کانادا
ناشر: University of Alberta Press
سال: 2018
ویرایش: 3.
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 320
شابک: 1772124117,9781772124118
نوع فایل: EPUB دانلود نرم افزار مطالعه
حجم: 1.06 مگابایت

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جزییات کتاب

Now in its updated third edition, In the News is the "go-to" textbook on media relations in Canadian colleges and universities, widely acclaimed by media professionals and academics alike. William Carney provides an introduction to media relations, grounded in both communications theory and hands-on, day-to-day experience. He takes you behind the scenes, giving advice on how to write a successful press release, approach reporters, or navigate a difficult interview. Whether you need media to promote your issues to the nation or to reach small, targeted groups, this book is your step-by-step guide. In the News is perfect for communications students; media relations practitioners in the private, public, and voluntary sectors; and anyone who wants to break a story.

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