دانلود کتاب Strategic Management: Theory: An Integrated Approach

Name: Strategic Management: Theory: An Integrated Approach
Availability: InStock
Author: Charles W.L. Hill
ISBN: 1305502337,9781305502338

by Charles W.L. Hill, Melissa A. Schilling, Gareth R. Jones

عنوان فارسی: مدیریت استراتژیک: از تئوری: یک رویکرد یکپارچه
ناشر: Cengage Learning
سال: 2016
ویرایش: Paperback
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 528-435
شابک: 1305502337,9781305502338
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 7.48 مگابایت

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جزییات کتاب

This comprehensive and engaging text presents the complexities of strategic management through up-to-date scholarship and hands-on applications. Highly respected authors Hill, Schilling, and Jones integrate cutting-edge research on topics including competitive advantage, corporate governance, diversification, strategic leadership, technology and innovation, and corporate social responsibility through both theory and case studies. Based on real-world practices and current thinking in the field, the 12th edition features an increased emphasis on the changing global economy and its role in strategic management. When paired with this student-centric text, the MindTap learning solution will prepare the next generation of strategic leaders.