دانلود کتاب Political Public Relations: Principles and Applications

Name: Political Public Relations: Principles and Applications
Availability: InStock
Author: Jesper Stromback
ISBN: 0415873800,9780415873802

by Jesper Stromback, Spiro Kiousis

عنوان فارسی: روابط عمومی سیاسی: اصول و کاربردها
ناشر: Routledge
سال: 2011
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 352-349
شابک: 0415873800,9780415873802
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 2.29 مگابایت

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جزییات کتاب

Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines—political communication, public relations and political science—to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research.