جزییات کتاب
In today's highly competitive marketplace, organizations want more from project management than on-time, under-budget delivery. Just like labor, technology and equipment, they expect project management to contribute to the bottom line. It must deliver a profitable return on investment if it is to become a strategic business asset, and not just another drill press in the corporate tool crib. In this book, the authors explore real world data from 52 U.S. corporations and find the key to high return on investment-project management maturity! Details of this groundbreaking discovery are presented in a style that combines the wit of Fortune magazine with the sophistication and rigor of an academic contribution to the Project Management Journal. If you are looking for a comeback to those who want proof of project management's corporate value, this book lays out all the evidence you need.