دانلود کتاب Vietnam Tourism: Policies and Practices

Vietnam has experienced rapid growth within its tourism industry during the past decades. This growth is part of Vietnam's open economy allowing a wide range of forms of tourism. Vietnam Tourism: Policies and Practices provides a comprehensive review of tourism development in Vietnam. Part I outlines the history of tourism, the role and involvement of public and private sectors in governance and planning, and the markets for tourism. Part II offers analysis and assessment of various types of tourism in Vietnam, including marine and island, eco, heritage, dark and community-based tourism. Part III centers on current operational issues of tourism, hotels and events.The book provides an up-to-date analysis on Vietnamese tourism policy, structure, governance, and operations as well as various forms of tourism from both a theoretical and practical perspective by:providing a comprehensive review in a single resource;outlining public and private sector tourism;addressing Vietnamese structure, governance and planning of tourism;examining special interest tourism;addressing current issues of industry's operations and management;embracing local and global perspectives;principles and practices applicable to Southeast Asia.Written by scholars with extensive research experience on tourism in Vietnam this book is a reliable source of reference for students, researchers, and industry practitioners who are interested modern tourism specifically in Vietnam and Southeast Asia.