دانلود کتاب Innovating in the Open Lab: The new potential for interactive value creation across organizational boundaries
by Albrecht Fritzsche (editor), Julia M. Jonas (editor), Angela Roth (editor), Kathrin M. Möslein (editor)
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عنوان فارسی: نوآوری در آزمایشگاه باز: پتانسیل جدید برای ایجاد ارزش تعاملی در سراسر مرزهای سازمانی |
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جزییات کتاب
This book brings together contributions from leading experts in engineering, design, strategy, foresight and marketing research as well as policy makers and practitioners from an open lab. It explores from different perspectives how open labs can be used to facilitate innovation and what needs to be done to make the operation of an open lab successful. The topics addressed in the book include: interaction patterns and mediation in open labs, innovation technology, resource management, ecosystem and platform design, cultural translation, productivity, multi-channel communication, and more.
The first part of the book is dedicated to the study of JOSEPHS®, an open lab in Germany. It gives insight in the practical challenges of running an open lab and its role in the local business ecosystem. The other parts of the book discuss the phenomenon of open labs in general and its significance in different contexts all around the world.
Comprehensive overview of open laboratories from various different perspectives. Extensive evidence from practice provides detailed insights in aspects of innovating in open labs. Contributions by practitioners and world-leading experts.