دانلود کتاب TKO Sales!: Ten Knockout Strategies for Selling More of Anything

Practical business guides that pull no punches Dave Anderson's TKO series presents no-nonsense, down-in-the-trenches management strategies that work in the real world of business. Each of the three informative books in this series offers easy-to-follow, step-by-step guidance on developing the specific skills great managers need. These quick and to-the-point guides feature detailed techniques and effective strategies presented in user-friendly chapters that are packed with checklists, examples, and practical resources. In each book, readers will find real-world advice in a fast and powerful format that includes: Words of Wisdom or "Right Hook Rules"-bite-sized memorable quotes Case Studies or "Opening Bell" Stories-real-life business lessons Effective Strategies or "Left Hook Laws"-all-meat, no-fat business strategies Incisive or "Standard Eight Count" Questions-insightful inquiries that prompt the reader to action Quick or "Knockout" Summaries-bullet points that sum-up each chapter and offer easy reference Content: Chapter 1 Make the First Sale to Yourself (pages 1–10): Chapter 2 Sell Yourself Before You Sell Your Product (pages 11–20): Chapter 3 Have Heart Surgery Every Day (pages 21–33): Chapter 4 Sell with Your Ears (pages 35–44): Chapter 5 Remember that Less Is More Because More Is a Bore (pages 45–54): Chapter 6 Ask and Ye Shall Receive… and If You Don't, Ask Again (pages 55–67): Chapter 7 Stop Objections in Their Tracks (pages 69–79): Chapter 8 Make Your List and Check it Twice (pages 81–95): Chapter 9 Decide Where, What, When, How, and Now (pages 97–109): Chapter 10 Knockout Summary for Follow?Through (pages 111–122):