دانلود کتاب Strategic Fund Development: Building Profitable Relationships That Last, Third Edition

The completely revised and expanded edition of a fundraising classicStrategic Fund Development became an instant classic the day the first edition was released. Now in this expanded third edition, it has been revised cover-to-cover with relevant new information and useful new tools and resources. The book addresses the needs for fundraisers of every level of expertise. Experienced development officers find this an invaluable reference tool for educating their colleagues and boards. New fundraisers get firm grounding in best practice and what it really takes to do this work. Executive directors learn how fundraising fits into the organization and what it takes to make fundraising productive. Contains in-depth analysis about what makes organizations effective, including things like leadership, organizational culture, decision-making processes, systems thinking, and well-managed change Offers comprehensive strategic planning insights, with detailed steps, sample research tools, retreat agendas, and complete plans Includes the same tools and resources for fundraising planning This updated classic provides essential insights, with an extra bonus: purchasers get exclusive access to a website of tools and resources.Content: Chapter 1 Let's Start Here: An Important Introduction (pages 1–19): Chapter 2 Positioning Your Organization to Survive and Thrive: The Four Relationships That are Critical to Effective and Productive Fund Development (and Healthy Organizations) (pages 21–40): Chapter 3 The First Relationship—Within Your Organization: Creating the Infrastructure That Produces a Healthy Organization (pages 41–104): Chapter 4 The Fund Development Professional: Choosing Your Road—Organizational Development Specialist or Just Another Fundraising Technician (pages 105–124): Chapter 5 The Art of Leadership: A Critical Element of the First Relationship—Within Your Organization (pages 125–159): Chapter 6 The Second Relationship—With Your Community: Ensuring Your Organization's Relevance through Strategic Planning (pages 161–220): Chapter 7 The Third Relationship—With Your Constituents: Nurturing Relationships to Build Loyalty (pages 221–292): Chapter 8 The Fourth Relationship—With Your Volunteers: Enabling Them to Take Meaningful Action on Behalf of Your Organization (pages 293–334): Chapter 9 Creating the Most Effective Fund Development Plan for Your Organization: A Plan That Produces Ownership and Results (pages 337–365): Chapter 10 Going Back to the Beginning: In Conclusion (pages 367–368):