دانلود کتاب The Spread of Yield Management Practices: The Need for Systematic Approaches

Name: The Spread of Yield Management Practices: The Need for Systematic Approaches
Availability: InStock
Author: Dr. Fabiola Sfodera (auth.)
ISBN: 9783790815825, 9783790816723

by Dr. Fabiola Sfodera (auth.)

عنوان فارسی: گسترش شیوه های مدیریت عملکرد: نیاز به شیوه های
ناشر: Physica-Verlag Heidelberg
سال: 2006
ویرایش: 1
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 154-158
شابک: 9783790815825, 9783790816723
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 2.00 مگابایت

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جزییات کتاب

Yield Management, an effective technique for the optimisation of revenue, used to be the exclusive prerogative of large companies such as airlines. Today, it is also accessible to entrepreneurs in the hospitality, distribution and restaurant sectors. This book offers insights into the creation and implementation of a yield management system for such businesses and solutions to the organisational and managerial problems that its application entails. It is written by tourism researchers, entrepreneurs and tourism consultants as well as experts from software houses who have designed operational tools for a successful yield management.

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