دانلود کتاب China Business ABC - The China Market Survival Kit

Packed with insights and practical hints this book is an indispensable tool for everybody doing business with China. The authors have a combined record of more than 60 years personal experience in China. Their candid language goes right to the heart of the matter. Content: Front Matter • Table of Contents • The Chinese Market - An Introduction Advertising to Astrology Banks to Business Development Chinese to Customer Delivery Services to Dragon, the Year of the Dragon (2012) English to Export Face (Losing Face) to Friendship Gambling to Guangzhou Health to Humor Internet to Investment • Joint Venture Karaoke to Know-How Labor Unions to Localisation Management to Monkey, the Year of the Monkey (2004) Names to Negotiations Opera to Ox, the Year of the Ox (2009) People to Politics • Quality Control Rabbit, the Year of the Rabbit (2011) to Rooster, the Year of the Rooster (2005) Sex Industry to Sun Zi's Art of War Table Tennis to Traffic • Unemployment • Vegetarian Diet • Welfare • Xenophobia Yangtse River to Yes • Zen Buddhism • Appendix: Embassies and Consulates in China