دانلود کتاب Start and run a successful beauty salon : a comprehensive guide to managing or acquiring your own salon

This book is a step-by-step guide to starting and running a successful beauty salon. It is aimed at the budding entrepreneur; a qualified beautician working for someone else who now wants to go it alone; or someone who is looking to change direction in their career. It draws on the experience of two people who have spent the last 25 years on the high street and in the field of beauty therapy. The beauty industry is growing rapidly. The face and skincare industry is already a multi billion pound industry. The desire to look good and younger has never been stronger. Men are increasingly joining Read more... Content: Cover; Preview; Title Page; Table of Contents; ACKNOWLEDGEMENTS; PREFACE; 1 : STARTING OUT IN THE BEAUTY INDUSTRY; 2 : THE SALON; 3 : SALON MANAGEMENT; 4 : QUALIFICATIONS, TRAINING AND SKILLS; 5 : STAFF AND EMPLOYMENT; 6 : CLIENTS AND TREATMENTS; 7 : SELECTING PRODUCTS, EQUIPMENT AND FURNITURE; 8 : BUSINESS MANAGEMENT; 9 : FINANCE, MONEY AND ACCOUNTS; 10 : MARKETING, ADVERTISING AND PROMOTION; 11 : FORMULA FOR SUCCESS; A, B, C; INDEX; D, E, F; G, H, I; J, K, L; M, N, O; P, Q, R; S, T, U; V, W, X; Y, Z; Copyright; Abstract: This book is a step-by-step guide to starting and running a successful beauty salon. It is aimed at the budding entrepreneur; a qualified beautician working for someone else who now wants to go it alone; or someone who is looking to change direction in their career. It draws on the experience of two people who have spent the last 25 years on the high street and in the field of beauty therapy. The beauty industry is growing rapidly. The face and skincare industry is already a multi billion pound industry. The desire to look good and younger has never been stronger. Men are increasingly joining