دانلود کتاب You Can Kill An Idea, But You Can't Kill An Opportunity : How to Discover New Sources of Growth for Your Organization

How to spot major growth opportunities for your business Ideas alone are failing us! They promise growth, but too often lead to products and services that don't deliver. Instead, be an Opportunity Thinker. Opportunity thinking empowers us to see potential in new places-across markets, technologies, business models, brands, and design. Understanding opportunity informs, inspires, and generates bid ideas that win. Business leaders are constantly looking for creative ideas and opportunities that will drive business growth. You Can Kill an Idea, but You Can't Kill an Opportunity, a. �Read more... Abstract: Ideas alone are failing us! They promise growth, but too often lead to products and services that don't deliver. In many companies it can take up to 3,000 ideas to lead to 100 projects, resulting in only 2 launches, producing on average one product that breaks even and of these products only 20% turn a profit. �Read more...