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S. Furusten
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دانلود کتاب Popular Management Books: How They are Made and What They Mean for Organizations
by S. Furusten|
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عنوان فارسی: کتاب مدیریت محبوب: چطور ساخته می شوند و آنچه را که برای سازمان های متوسط |
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جزییات کتاب
The growing interest in management knowledge has generated an enormous literature and brought great success for a number of management gurus. This book is a timely and radical critique of the quick-fix solutions offered by popular management books. Features include:*Detailed criticism of the ideological hegemony of North American managerial discourse*An interrogation of books by leading populist management gurus such as Tom Peters, Richard Normann and Robert Waterman*An institutional approach to the creation, diffusion and consumption of management knowledge*The implications for organisations of acting on popular managerial discoursePopular Management Books is a much needed corrective to the under-researched truisms of many management books.
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