دانلود کتاب The Commercial Manager: The Complete Handbook for Commercial Directors and Managers

The Commercial Manager is the complete handbook for practitioners across all sectors of commerce and industry and covers every aspect of this multi-faceted role.Commercial management covers a large range of different and crucial functions including contract negotiation, procurement, financial management, risk management, project management—and yet until now the subject has rarely if ever been treated as a single discipline. This book fills that important gap.Written by authors with wide practical experience, The Commercial Manager offers expert, accessible and practical guidance on all the British legal, commercial and planning aspects of this crucial management role. It will serve as an indispensable handbook for managers in both the private and public sectors. Part One covers commercial awareness and relationships, the contract and negotiation techniques. Part Two explores techniques of risk management and Part Three provides expert advice on planning and project management.