دانلود کتاب Business performance measurement: theory and practice

Name: Business performance measurement: theory and practice
Availability: InStock
Author: Andy Neely
ISBN: 052180342X, 9780521803427

by Andy Neely

عنوان فارسی: اندازه گیری عملکرد کسب و کار: تئوری و عمل
ناشر: Cambridge University Press
سال: 2002
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 382-382
شابک: 052180342X, 9780521803427
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 2.00 مگابایت

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جزییات کتاب

The field of performance measurement has evolved rapidly in the last few years with the development of new measurement frameworks and methodologies, such as the balanced scorecard, the performance prism, economic value added, economic profit, activity based costing and self-assessment techniques. This multidisciplinary, international book draws together the key themes to provide an up-to-date summary of the leading ideas in business performance measurement, theory and practice. It includes viewpoints from a range of fields including accounting, operations management, marketing, strategy and organizational behavior. The book will appeal to graduate students, managers and researchers interested in performance measurement, whatever their discipline.

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