دانلود کتاب Wharton on Making Decisions

Name: Wharton on Making Decisions
Availability: InStock
Author: Steve Hoch
ISBN: 0471382477, 9780471382478

by Steve Hoch

عنوان فارسی: وارتون در تصمیم گیری
ناشر: Wiley
سال: 2001
ویرایش: 1
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 352-352
شابک: 0471382477, 9780471382478
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 3.00 مگابایت

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جزییات کتاب

Perspectives from leaders in decision science at WhartonOrganized in part through Wharton's Risk Management and Decision Processes Center, the book assembles leading researchers from Wharton's business faculty who demonstrate how to apply the latest approaches in decision-making from four perspectives: personal, managerial, negotiator, and consumer. Each chapter describes how decisions are actually made, presents the ideal scenario, and then provides practical suggestions for improvement. The subjects range from when consumers will choose variety, integrating intuition into decisions, and applying game theory and strategic decisions, to decision factors in negotiations and how choices are made about insurance and health care.

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