دانلود کتاب Mr. Shmooze: The Art and Science of Selling Through Relationships

Name: Mr. Shmooze: The Art and Science of Selling Through Relationships
Availability: InStock
Author: Richard Abraham
ISBN: 9780974199603, 0974199605

by Richard Abraham

عنوان فارسی: آقای طراحی صبا: هنر و علم از فروش از طریق روابط
ناشر: The Richard Abraham Company, LLC
سال: 2002
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 7-7
شابک: 9780974199603, 0974199605
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 0.09 مگابایت

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As an organizational psychologist, I enjoyed this book's message about building lasting business relationships by giving to others. The titular character, Mr. Shmooze, is loved by his customers because his relationships with them are based on their needs and interests. Mr. Shmooze's passion for "elevating" the quality of every interaction is contagious. His positive presence brings out the enthusiasm in others. The psychological term for this phenomenon is "emotional contagion," and this book provides a simple and elegant, but powerful example of how the best salespeople build lasting bonds with their customers.

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