جزییات کتاب
This book develops and illustrates a comprehensive, multi-level framework for the evaluation of industrial Research and Development (R&D) activities and the measurement of their performance. The framework encompasses a set of hierarchical, interrelated levels at which R&D evaluation and performance measurement could be undertaken. This enlightening book focuses on the single industrial firm to study performance measurement of R&D functions, projects and individual researchers or engineers. It also addresses R&D evaluation from the point of view of financial markets, with a focus on the relationship between R&D investments and the value of the traded firm. The book broadens tin scope to study the role of technology platforms as R&D coordination mechanisms and also to look at the evaluation of R&D policies. This book will be warmly welcomed by researchers and postgraduate students in disciplines concerned with innovation management, technology policy, and finance who wish to gain an updated overview of R&D evaluation and performance measurement as well as exploring different units of analysis.
درباره نویسنده
ویتوریو وِیزر (ایتالیایی: Vittorio Vaser؛ ۱۲ ژوئن ۱۹۰۴ – ۳۰ اکتبر ۱۹۶۳) یک هنرپیشه اهل ایتالیا بود.