دانلود کتاب The Professionalisation of Political Communication (IB-Changing Media, Changing Europe)

Name: The Professionalisation of Political Communication (IB-Changing Media, Changing Europe)
Availability: InStock
Author: Christina Holtz-Bacha
ISBN: 184150159X, 9781841501598, 9781841509624

by Christina Holtz-Bacha, Ralph Negrine, Paolo Mancini, Stylianos Papathanassopoulos

عنوان فارسی: مسلکی ارتباطات سیاسی ( IB- تغییر دادن رسانه ، تغییر اروپا)
سال: 2007
زبان: انگلیسی
تعداد صفحه (نسخه چاپی - نسخه الکترونیکی): 204-194
شابک: 184150159X, 9781841501598, 9781841509624
نوع فایل: PDF دانلود نرم افزار مطالعه
حجم: 3.00 مگابایت

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جزییات کتاب

Long before a politician opens his mouth to speak in public, his words have been filtered through a team of public relations experts, communications consultants, and campaign assistants. When did politicians’ speeches stop being their own? And who are these professional communicators who fine-tune messages to suit the demands of electoral strategy? In The Professionalization of Political Communication, renowned contributors explore the effect of such consciously manipulated discourse on European politics; the resulting volume is essential for anyone interested in the changing political dialect.