دانلود کتاب Mediamorphosis: Understanding New Media

This book is about technological change within human communication and the media. Not technical, this work is an overview and evaluation of new communication technologies. Roger Fidler demystifies emerging media technologies and provides a structure for understanding their potential influences on the popular forms of mainstream media such as newspapers, magazines, television and radio. Roger Fidler is an internationally recognized new media pioneer and visionary. He is best known for his vision of digital newspapers and mobile reading devices, which he conceived and first wrote about in 1981. As director of new media for Knight-Ridder Inc. in the 1990s, he pursued his vision at the company’s Information Design Laboratory in Boulder, Colorado. In 1994, his team at the lab produced a video titled “The Tablet Newspaper: A Vision for the Future” that demonstrated how people might one day read newspapers and magazines on tablets. The video has gone viral on the Web since the announcement of the Apple iPad.